About The Project

The owner of Nimari Weddings wanted to appeal to a more international audience to grow her destination wedding clientele. Her main form of marketing was her Instagram account, but as we discussed her needs it became apparent that besides a logo and branding, a full website would be needed to fully convey the luxe and classy aesthetic she offered and present her business as established and trustworthy.

I modified a unique curve-infused serif font for her logo that conveys class with subtle femininity. For the website I made careful use rich red colors and graphic design heavily leaning on a mix of script, serif, and sans serif typography to hearken back to high-end wedding invitations and align with her carefully composed and classic aesthetic.

‍